REPORT

There are many examples of wonderful natural scenery, history, culture and special products in the island area of Tokyo. The Tokyo Treasure Islands Project is an initiative that aims to create brands and refine the islands’ “treasures” with residents in 11 islands.
Beginning in FY 2020, specific branding initiatives are being implemented on the 11 islands. The Tokyo Treasure Islands Meeting is also being held to bring members from the 11 islands together with the aim of sharing and refining each island’s initiatives and perspectives, as well as promoting inter-island collaboration.

10th Tokyo Treasure Islands Meeting

10th Tokyo Treasure Islands Meeting Held

Gave a presentation on an example of initiatives
in another part of the country and discussion among participants.

9th Tokyo Treasure Islands Meeting Held

The status of initiatives on the 12 organizations
that obtained support from the Tokyo Treasure Islands
Acceleration Program were presented, gave a presentation on an example of initiatives in another part of the country.

8th Tokyo Treasure Islands Meeting Held

The status of initiatives on the 11 islands were presented, gave a presentation onan example of initiatives in another part of the country.

7th Tokyo Treasure Islands Meeting Held

The status of initiatives on the 11 islands were presented, gave a presentation on online experience trends by experts.

6th Tokyo Treasure Islands Meeting Held

The status of initiatives on the 11 islands were presented, followed by a discussion led by island residents.

5th Tokyo Treasure Islands Meeting Held

The first virtual meeting connecting all 11 islands. Island initiatives were presented, followed by inspirational speeches and a panel discussion by experts.

There are many wonderful natural scenery, history, culture and special products in the island area of Tokyo. The Tokyo Treasure Islands Project is an initiative that aims to create a brand and refine the island's “treasure” with residents in 11 islands.
The Island Meetings were held on 7 islands of Toshima, Niijima, Shikinejima, Mikurashima, Aogashima, Chichijima and Hahajima in 2019, at which the residents discussed to enhance the appeal of each island. Furthermore, the Tokyo Treasure Islands Meeting will be held, at which participants from the 11 islands are officially gathered in Tokyo to learn about advanced cases of regional branding and share their progresses and perspectives.

5th Island Meeting

4th Tokyo Treasure Islands Meeting

4th Tokyo Treasure Islands Meeting Held

Think about how to use the treasures of the islands from successful cases in other regions. What is the key to effective branding?

3rd Island Meeting

2nd Island Meeting

3rd Tokyo Treasure Islands Meeting

3rd Tokyo Treasure Islands Meeting Held

Think about how to use the treasures of the islands from successful cases in other regions. What is the key to effective branding?

1st Island Meeting

There are many wonderful natural scenery, history, culture, and special products in the island area of Tokyo. The Tokyo Treasure Islands Project is an initiative that aims to create a brand and refine the island's “treasure” with residents in 11 islands.
The Island Meetings were held on 4 islands of Oshima, Kozushima, Miyakejima and Hachijojima in 2018, at which the residents discussed to enhance the appeal of each island. Furthermore, the Tokyo Treasure Islands Meeting was held, at which participants from the 11 islands were officially gathered in Tokyo to learn about advanced cases of regional branding and share their progresses and perspectives.